Why Specific Media

Image of some of the specific audiences we can deliver
we deliver specific audiences to advertisers

Even the online industry needs a revolution.

At Specific Media, we’re revolutionizing the way advertisers connect with their target audiences online. Our suite of targeting capabilities, name brand publisher network and consumer data advantage enable you to reach your desired audience in a quality environment, and our exclusive reporting capabilities prove it.

Targeting Technologies
Comprehensive suite of targeting capabilities reaches your specific target audiences online
Premium Network
Name brand publishers ensure positive brand associations
Data Network
Provides extensive consumer insight that increases targeting scale and accuracy
Audience Intelligence
Pre- and post-campaign reporting eliminates guesswork and validates campaign effectiveness

In addition, our Performance Network specializes in developing customized marketing solutions for direct-response advertisers, delivering more than 1 million customers and qualified leads each month.

  • Drives leads, sales, downloads and other direct marketing objectives
  • Campaigns delivered through display, email, newsletters and text
  • Customized microsites, portals and surveys provide brand protection in a quality online environment

Personally Identifiable Information (PII) is not included in Specific Media’s consumer data.

IN THE NEWS

Specific Media: Moving Up
Jun 24, 2009
Media Planners Re-Evaluating Priorities in 2009 Must Keep Ad Networks Top of Mind
Apr 8, 2009
Can Social Networking Sites Become the "New" Focus Group?
Apr 2, 2009
Dealer Management Weekly Interview with SVP of Global Category Development Jon Schulz
Feb 11, 2009
Four Guidelines for Behavioral Marketing Newbies
Jan 7, 2009
Display Boosts Search Performance
Dec 12, 2008
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