Specific Media Gives Back to Habitat for Humanity


ROYAL OAK, Mich., June 6, 2011 — Specific Media, a next generation media platform company, recently volunteered a full day to giving back to their local community.

Eleven Specific Media employees joined with Habitat for Humanity of Macomb County on Wednesday, May 25, to paint, prime and cut molding, all in an effort to bring a local Eastpointe home nearer to completion.

The Habitat for Humanity project is the latest in philanthropic contributions from Specific Media, which has also participated in giving back to local charities such as Earthworks Garden, Gleaners Food Bank, The Greening of Detroit, Southwest Solutions and Capuchin Kitchen. When Specific Media is not giving back to the community, they work on the forefront of online, video, mobile and IPTV advertising, helping brands to seamlessly connect with audiences across formats and screens.

Habitat for Humanity is an international non-profit, Christian-based organization providing low-income families with suitable, affordable housing in which to raise their family. Families in need of safe, sound housing can visit http://macombhabitat.org to determine whether they qualify.

Anyone interested in volunteering for the Habitat for Humanity Macomb County Chapter can contact Sanaa Elias at selias@macombhabitat.org or 1-586-263-1540, ext. 113. To learn more about Habitat for Humanity please visit http://macombhabitat.org or contact the nearest local chapter.

About Specific Media

Specific Media is a next generation media platform company that enables brands to seamlessly connect with consumers no matter where they are. Working across formats and screens, Specific Media makes addressable advertising a reality. Specific Media’s suite of products inspire brands to think differently about their marketing initiatives – combining formats such as video and display and incorporating creative original programming to drive deep engagement and loyalty. As consumers discover new ways to consume content in the digital era, Specific Media will make sure your brand reaches them in the ways they desire. Get – and stay – connected at Specific Media. Learn more at www.specificmedia.com.

Media Contact:
Nate Hermes
Sparkpr for Specific Media
212.365.0908
nhermes@sparkpr.com

Neda Azarfar
Specific Media
949.861.2045
nazarfar@specificmedia.com