Online advertising is a vastly different world than it was 10 years–or even 10 months–ago. In today’s cluttered landscape, brands must work harder to stay relevant and top-of-mind among an increasingly distracted and fragmented audience.
At Specific Media, our solution to audience fragmentation is media defragmentation. Our vision is to enable brands to connect with consumers no matter where they are, whether that's in front of a computer, on a smartphone or even in front of an Internet-connected television. With an impressive catalog of sophisticated display and video advertising solutions, we give brands the tools to make a lasting impression on discriminating audiences.
Clients come to us for relevance, scale and answers. From addressable advertising to cross-platform capabilities and custom analytics, our products deliver wide-scale engagement and measurable impact.
Specific Media Appoints Larry Madden as Chief Financial OfficerPress Release / 3.5.13
Specific Media Launches Householding™Press Release / 9.24.12
Specific Media appoints company veteran Paul Oronoz as UK Country ManagerPress Release / 6.27.12
How to make the "mom connection" with Specific MediaiMedia Connection / 5.3.12
DoubleVerify Trust Index Details State of Ad VerificationMediaPost / 4.4.12
MySpace to Announce One Million New UsersNew York Times / 2.12.12
MediaPost Social Media Insider SummitUstream / 1.25.12