Media is evolving.
Shouldn't your partners do the same?
With capabilities spanning story-telling video, engaging original content and decision-driving display, Specific Media offers custom solutions, connecting all digital formats to execute a smarter and more efficient media plan.
Since acquiring video network BBE in 2010, we have established ourselves as a proven leader in online video, reaching over 93 million video viewers monthly and consistently ranked in the top-3 according to comScore.* Nearly 33% of Specific Media's clients now take advantage of the ability to run integrated display and video campaigns - garnering compelling results in return.
What makes Specific Media video better?
- Audience: We reach one of the largest video audiences, over 93 million video viewers monthly*
- Data & Targeting: Our data-driven targeting allows you to connect with your most relevant audience
- Content: Through our network and O&O property, Myspace, you gain access to premium video content
- Partnership: Through a partnership with Nielsen, our TV Audience Segments solution provides you with enhanced tracking and measurement to help bridge the divide between traditional and digital media
To sum up: our audience is bigger, our data is stronger, our targeting is smarter and our content is better.
*comScore Video Metrix, July 2012
Specific Media Lifts Video Effectiveness
Our Data + Video = Engagement
Since applying our data-driven targeting to online video, our clients have seen dramatic lifts in campaign effectiveness.